Forum topic

1 post / 0 new
kniveschau
TV advertising versus digital advertising

Link: https://www.hollywoodreporter.com/news/study-tv-advertising-falls-globally-846255

 

This makes total sense to me. I can't remember the last time I watched a local channel or seen a TV ad. If I want to watch something, I'd go to Netflix. Or Youtube. Or Prime. Especially now that a lot of people spend more time on their phones than they do watching TV,  it just follows that TV advertising isn't as lucrative as it once was.

No votes yet