Ma meme opangira ndalama: Kodi awa ndi luso latsopano losonkhetsedwa?

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• Dzina la wolemba

  Quantumrun Foresight
• December 15, 2022

Chidule cha chidziwitso

Ma memes, omwe amachokera kuzinthu zoseketsa pa intaneti kupita kuzinthu zamtengo wapatali za digito, tsopano akugulitsidwa ngati ma tokeni apadera omwe si fungible (NFTs), ndikupanga msika watsopano waukadaulo wa digito ndi umwini. Kusintha kumeneku kwadzetsa phindu lalikulu lazachuma kwa opanga ndipo kwapangitsa kusintha momwe ma memes amazindikiridwa ndikugwiritsidwa ntchito pachikhalidwe cha digito. Zomwe zikuchitikazi zikukonzanso malamulo, maphunziro, ndi malonda, zomwe zimakhudza momwe ma meme amapangidwira, kugawidwa, ndi kupangira ndalama.

Kupanga ndalama ma memes

Memes akhalapo kuyambira kumayambiriro kwa zaka za m'ma 2000, ndipo kumayambiriro kwa zaka za m'ma 2020, opanga anayamba kugulitsa ma memes awo ngati NFTs-ndondomeko yomwe imaphatikizapo kupanga (kutsimikizira) zofalitsa monga zizindikiro za cryptocurrency. Memes ndi zithunzi zoseketsa, makanema, kapena zolemba zomwe zimakopedwa (nthawi zina zimasiyana pang'ono) ndikugawidwanso kangapo ndi ogwiritsa ntchito pa intaneti. Pamene meme ikufalikira ngati moto wamtchire ndikukhala gawo la chikhalidwe cha chikhalidwe, imatengedwa ngati "mavairasi."

Pomwe ma meme NFTs ndi zizindikiro zapadera zomwe chizindikiro china sichingasinthe. Amakhala ngati satifiketi yowona, kutsimikizira kuti wopanga meme ndiye mlembi woyambirira wa zomwe zili. Kupitilira apo, pempho logulira ma NFTs (otsimikizika) latsitsimutsa zomwe ena anganene kuti "meme yakufa" - zomwe zidadziwika kale koma zomwe zaiwalika tsopano. Momwemonso, wina angagule zojambula zoyambirira m'malo mosindikizanso, anthu amakopeka ndi kugula ma memes ngati NFTs, malinga ndi Decrypt, tsamba lawebusayiti lomwe limafotokoza nkhani za cryptocurrency. Chizindikirocho chimagwira ngati mtundu wa digito autograph kuchokera kwa wopanga meme. 

Chiyambi cha meme NFTs chikhoza kutsatiridwa mpaka chaka cha 2018, pamene wokhometsa dzina lake Peter Kell adagula meme ya NFT yotchedwa "Homer Pepe" -chidutswa cha luso la crypto chomwe chimawoneka ngati kusakanikirana kwa meme "Pepe the Frog" ndi Homer Simpson kuchokera. "The Simpsons" pa TV. Kell adagula "Rare Pepe," monga ankadziwika, pafupifupi USD $39,000. Mu 2021, adayigulitsanso pafupifupi $320,000. 

Zosokoneza

Pakhala pali "golide wothamanga" pakati pa opanga ma meme kuti agulitse ma memes awo ngati NFTs. Izi zimachitika makamaka chifukwa cha chilimbikitso cha Chris Torres, yemwe adapanga luso la pixel "Nyan Cat," yemwe adagulitsa chilengedwe chake pafupifupi $580,000 mu 2021. Ma meme onsewa akugulitsidwa pa Foundation, imodzi mwamisika yotchuka kwambiri mitundu iyi ya malonda.

Pakalipano, ma memes okha omwe adakhazikitsidwa-omwe akhalapo kwa zaka khumi kapena kuposerapo-awona bwino pamsika uno. Koma sipatenga nthawi kuti ma meme aposachedwa ayambe kupanga zomwe adapanga ngati NFTs. Chimodzi mwazinthu zodziwika bwino za meme yomwe idagulitsidwa ngati NFT inali kanema wa Justin Morris wa "Attached Girlfriend" pafupifupi $411,000 mu Epulo 2021. 

Poganizira phindu lomwe ma memes atha kupanga, opanga akukakamizika kudziphunzitsa okha za kuopsa kwalamulo komwe kumakhudzana ndi kugwiritsa ntchito zomwe zili ndi ufulu wa munthu wina. Nthawi zambiri, kugwiritsa ntchito zomwe zili ndi copyright kuti mupange ndalama popanda chilolezo kuchokera kwa eni ake a kukopera kumatha kubweretsa chigamulo chophwanya copyright kapena ufulu wotsatsa malinga ndi malamulo a komweko. Komabe, pali njira zingapo omwe opanga amapangira ndalama ma memes popanda kutengera kukhoti. Njira zodziwika bwino zimaphatikizapo kugwiritsa ntchito luso la meme pazovala ndi zinthu zina, kupereka laisensi kwa ena kuti azigwiritsa ntchito potsatsa kapena zinthu zina zotsatsa, kapena kupereka ndalama zilizonse kuchokera kuzinthu zokhudzana ndi meme kupita ku mabungwe othandizira. 

Zotsatira za kupanga ndalama ma meme

Zotsatira zakuchulukira kwa ma meme opangira ndalama zingaphatikizepo: 

• Opanga ma Meme amalemba ntchito mamanenjala ndi maloya kuti azitha kugulitsa ndi kugawa zomwe zili pa intaneti. Izi zitha kuchepetsa momwe anthu amagawana ma memes pa intaneti mu 2020s.
• Kuchulukitsa kwandalama pamapulatifomu a NFT a ma memes opangidwa, zomwe zimapangitsa kuti opanga zambiri asinthe kupanga meme.
• Kugulitsa ma meme kumakhala kopindulitsa kuposa kupanga zomwe zili pamapulatifomu ngati Twitch kapena YouTube.
• Kupanga meme kukhala ntchito. Izi zitha kupangitsa kuti pakhale mwayi wochuluka wa ntchito kwa ojambula mavidiyo, opanga zithunzi, ndi olemba. 
• Ma social media monga Instagram ndi TikTok ogwirizana ndi opanga ma meme kuti apange ma virus omwe amakopa ogwiritsa ntchito atsopano. 
• Mikangano yamalamulo yokhudza umwini wa meme ikuchulukirachulukira, zomwe zimapangitsa kuti anthu azitsatira malamulo a kukopera pa intaneti komanso kusokoneza ufulu wazomwe amapangidwa ndi ogwiritsa ntchito.
• Mabungwe ophunzirira omwe amaphatikiza maphunziro a meme mu maphunziro a digito ndi njira zoyankhulirana, kuwonetsa kufunika kwawo pachikhalidwe ndi zachuma.
• Mabungwe otsatsa achikhalidwe akulemba ganyu akatswiri a meme kuti alumikizane ndi anthu achichepere, kusintha njira zotsatsira ndi kampeni.

Mafunso oyenera kuwaganizira

• Ngati ndinu wopanga ma meme, kodi mumapeza bwanji ndalama? 
• Maganizo anu ndi otani pakuchita ndalama kwa memes? Kapena kodi ma memes opangira ndalama amagonjetsa chidwi chawo cha 'viral'?
• Kodi mchitidwewu ungasinthe bwanji momwe anthu amapangira zoyambira pa intaneti?