Ama-meme okwenza imali: Ingabe lobu ubuciko obusha obuqoqekayo?

• About the Author:
• Igama lomlobi

  I-Quantumrun Foresight
• December 15, 2022

Isifinyezo sokuqonda

Ama-Meme, avela kokuqukethwe okuku-inthanethi okuhlekisayo kuya ezimpahleni zedijithali ezibalulekile, manje asethengiswa njengamathokheni ayingqayizivele angafungi (ama-NFT), okwenza imakethe entsha yobuciko bedijithali nobunikazi. Lolu shintsho luholele enzuzweni enkulu yezezimali kubadali futhi lubangele ushintsho endleleni ama-meme abonwa futhi asetshenziswa ngayo kusiko lwedijithali. Lokhu kuthuthukiswa kubumba kabusha izimo zomthetho, ezemfundo, nezokukhangisa, okunomthelela ekutheni ama-meme adalwa, abiwa kanjani, futhi enze imali ngayo.

Ukwenza imali umongo wama-meme

Ama-Memes abelokhu ekhona kusukela ekuqaleni kwawo-2000, futhi ekuqaleni kwawo-2020, abadali baqala ukuthengisa ama-memes abo njengama-NFTs-inqubo ehilela ukuhlanganisa (ukuqinisekisa) imidiya njengamathokheni e-cryptocurrency. Ama-Meme ayizithombe ezihlekisayo, amavidiyo, noma izingcezu zombhalo ezikopishiwe (ngesinye isikhathi ngokuhluka okuncane) futhi kwabelwane kabusha izikhathi eziningi ngabasebenzisi abaku-inthanethi. Uma i-meme isakazeka njengomlilo wequbula futhi iba yingxenye yenkambiso yamasiko, ibhekwa "njengegciwane."

Nakuba ama-meme NFTs angamathokheni ahlukile elinye ithokheni elingeke liwathathele indawo. Zisebenza njengesitifiketi sobuqiniso, esiqinisekisa ukuthi umdali we-meme ungumqambi wangempela wokuqukethwe. Ngaphezu kwalokho, isikhalazo ekuthengeni ama-NFT aqinisiwe (aqinisekisiwe) avuselele lokho abanye abangakubiza ngokuthi “i-dead meme”—okuqukethwe okuthrendayo okwake kwaduma kodwa manje okukhohliwe. Ngendlela efanayo, othile angase athenge ucezu lwangempela lobuciko esikhundleni sokuphrinta kabusha, abantu bakhangwa ukuthenga ama-meme njenge-NFTs, ngokusho kwe-Decrypt, iwebhusayithi ehlanganisa izindaba ze-cryptocurrency. Ithokheni isebenza njengohlobo lwe-autograph yedijithali evela kumdali we-meme. 

Imvelaphi ye-meme NFTs ingalandelelwa ngo-2018, lapho umqoqi ogama lakhe linguPeter Kell ethenga i-NFT meme eyaziwa ngokuthi "Homer Pepe" -ucezu lobuciko be-crypto obubukeka njengenhlanganisela ye-meme "Pepe the Frog" kanye noHomer Simpson abavela. Uhlelo lwe-TV "The Simpsons." U-Kell uthenge i-“Rare Pepe,” njengoba yaziwa kanjalo, cishe ngama-USD $39,000. Ngo-2021, wayithengisa kabusha ngemali elinganiselwa ku-USD $320,000. 

Umthelela ophazamisayo

Kube khona "ukugijima kwegolide" phakathi kwabadali be-meme ukuthengisa ama-meme abo njengama-NFT. Lo mkhuba ngokuyinhloko ungenxa yesikhuthazo sikaChris Torres—umdali wobuciko be-pixel “Nyan Cat,” owathengisa indalo yakhe cishe ngama-USD $580,000 ngo-2021. Wonke lawa mameme athengiswa ku-Foundation, enye yezindawo zemakethe ezaziwa kakhulu. lezi zinhlobo zokuthengiselana.

Kuze kube manje, ama-memes asungulwe kuphela-lawo osekuyiminyaka eyishumi noma ngaphezulu-abone impumelelo kule makethe. Kodwa ngeke kuthathe isikhathi eside ngaphambi kokuthi ama-meme akamuva aqale ukwenza izinto ezidaliwe njengama-NFT. Esinye sezigameko eziphawulekayo zokudayiswa kwememe njenge-NFT kwakuyividiyo kaJustin Morris ethi “Attached Girlfriend” cishe ngama-USD $411,000 ngo-Ephreli 2021. 

Uma kubhekwa inzuzo engaba khona engenziwa yila ma-meme, abadali bayaphoqeleka ukuthi bazifundise ngezingozi ezingokomthetho ezihilelekile ekusebenziseni okuqukethwe okune-copyright yomunye umuntu. Ezimweni eziningi, ukusebenzisa okuqukethwe okune-copyright ukukhiqiza imali engenayo ngaphandle kwemvume evela kumnikazi we-copyright kungaholela esimangalweni sokwephulwa kwe-copyright noma ilungelo lesimangalo esidlangalaleni ngaphansi kwemithetho yendawo esebenzayo. Nokho, kunezindlela ezimbalwa abadali abenza ngazo imali ngama-meme ngaphandle kokuyiswa enkantolo. Izindlela ezivame kakhulu zihlanganisa ukusebenzisa ubuciko be-meme ezimpahleni nakwezinye izinto ezithengiswayo, ukunikeza ilayisense okuqukethwe kwabanye ukuze kusetshenziswe ezikhangisweni noma kwezinye izinto zokumaketha, noma ukunikela nganoma iyiphi inzuzo evela emisebenzini ehlobene ne-meme kuya kwabampofu. 

Imithelela yokwenza imali ngama-meme

Imithelela ebanzi yokwenza imali ngama-meme ingase ihlanganise: 

• Abadali be-Meme baqasha abaphathi nabameli ukuthi baphathe ukuthi okuqukethwe kwabo kuthengiswa futhi kusakazwe kanjani ku-inthanethi. Lo mkhuba ungakhawulela indlela abantu ababelana ngayo ngama-meme ku-inthanethi phakathi nawo-2020.
• Ukutshalwa kwezimali okukhulisiwe kuzinkundla ze-NFT zama-meme enziwe, okuholela kubadali bokuqukethwe abengeziwe bashintshele ekukhiqizweni kwe-meme.
• Isenzo sokuthengisa ama-meme sibe nenzuzo enkulu kunokukhiqiza okuqukethwe ezisekelweni zokusakaza ezifana ne-Twitch noma i-YouTube.
• Ukukhiqizwa kwe-meme kuba umsebenzi. Lo mkhuba ungaholela emathubeni amaningi okuqashwa kwabathwebuli bevidiyo, abaklami bezithombe nababhali. 
• Izinkundla zokuxhumana ezifana ne-Instagram ne-TikTok ezisebenzisana nabakhiqizi be-meme ukukhiqiza okuqukethwe kwegciwane okuheha abasebenzisi abasha. 
• Izingxabano ezingokomthetho mayelana nobunikazi be-meme ziya ngokushuba, okuholela ekusetshenzisweni okuqinile kwe-copyright ku-inthanethi futhi kube nomthelela enkululekweni yokuqukethwe okukhiqizwa umsebenzisi.
• Izikhungo zemfundo ezihlanganisa izifundo ze-meme kumidiya yedijithali nezifundo zokuxhumana, ezibonisa ukubaluleka kwazo kwezamasiko nezomnotho.
• Izikhungo zokukhangisa zendabuko ziya ngokuya ziqasha ochwepheshe be-meme ukuze baxhumane nezibalo zabantu abasha, ukushintsha amasu okumaketha nemikhankaso.

Imibuzo okufanele icatshangelwe

• Uma ungumdali we-meme, uyenza kanjani imali ngokuqukethwe kwakho? 
• Ithini imibono yakho ngesenzo sokwenza imali ngama-meme? Noma ingabe ama-memes okwenza imali ahlula ukuthanda kwabo 'igciwane'?
• Iyiphi enye indlela le threndi engayishintsha ngayo indlela abantu abakhiqiza ngayo okuqukethwe koqobo ku-inthanethi?