Izibuko ze-AR nokuhlanganiswa kwemfashini

Uma sicabanga ngemfashini, ubuchwepheshe obungaba khona obuyizungezile cishe yinto yokugcina efika engqondweni. Njengobuchwepheshe, nokho, imfashini futhi ingamadola ayizigidi eziyizinkulungwane ezi-2 ngonyaka imboni ihamba phakathi kwezinto ezidumile nezingadumile, futhi ilokhu ivela njalo. Kusukela kumzila wezindiza omusha kanye nekusasa lokuthenga ngefasitela kuya kubathengisi abaningi abasebenzisa izinhlelo zokusebenza ezintsha ze-augmented reality (AR), nokuthi ungasebenzisa kanjani okungokoqobo okungathandwa kwabathelisi esikubona ukuze usize ekukhetheni imfashini yomuntu siqu impumelelo ebalulekile imboni yezemfashini enayo ngosizo lwe-AR.

Umzila wezindiza omusha nekusasa lokuthenga ngewindi

Ngaphakathi kwendawo yemfashini njengoba injalo njengamanje, imibukiso yemfashini engokoqobo engathandeki isiba ukubandakanyeka kwakamuva kwe-AR endaweni yezingubo. Phambilini ngo-2019, uTehran ubambe umbukiso wemfashini ongokoqobo ongathandwa kwabathelisi esikubona kusetshenziswa ukuqagela okukhiqizwa ngekhompuyutha ku-catwalk ebonakalayo ukukhombisa izitayela zakamuva zokugqoka zase-Iran. Usebenzisa isibuko esifana nephaneli ongalunguza kulo, ungabuka wonke umbukiso ngesikhathi sangempela.

Ngasekupheleni kuka-2018, isitolo sezingubo ezidumile i-H&M kanye ne-Moschino bahlangana ne-Warpin Media ukuze bakhe uhambo lokuhamba ngebhokisi langempela lokungathandwa kwabathelisi esikubona ukuze babuke izitayela zamanje. Kusetshenziswa izibuko ze-AR, imibukiso engaphakathi kwebhokisi lokungena yaphila. Ukudala esinye isici ekuboneni izingubo nezinsiza akuyona nje indlela entsha yokuletha ukunaka kwezitayela zemfashini, kodwa kuphinde kunikeze ingxenye yobuciko abaklami bemfashini abasezingeni eliphezulu abathanda ukufreyima umsebenzi wabo kuyo.

Enye isitolo sezingubo Zara isiqalile ukusebenzisa izibonisi ze-AR ezitolo eziyi-120 emhlabeni jikelele. Lokhu kungena okusha kwe-AR kwaqala ngo-Ephreli 2018 futhi kuvumela ikhasimende ukuthi libambe amadivaysi abo eselula phambi kwamamodeli akhethiwe noma amafasitela esitolo bese lithenga ngokushesha lokho kubukeka lisebenzisa inzwa ezenzakalelayo.  

Izinsiza ze-AR ngokutholwa kwemfashini

Ngezinga elithe xaxa lempilo yansuku zonke, ubuchwepheshe be-augmented reality bukhona kumsabalalisi we-inthanethi ovelele kakhulu we-Amazon. I-Amazon isanda kwethula lobu buchwepheshe obusha ngokugunyaza isibuko se-AR esizokuvumela ukuthi uzame izinketho zokugqoka ezibonakalayo. Isibuko sinekhamera eyakhelwe ngaphakathi kuphaneli ephezulu futhi sibonisa "iqiniso elihlanganisiwe." Uhlelo lokusebenza likugqokisa izingubo ezibonakalayo futhi ungasetha indawo ebonakalayo njengengemuva lakho.

Ungakwazi ukuhambisa amadigri angu-360 ngaphakathi kwesikhala esimisiwe phambi kwesibuko ukuze ubone izinketho zokugqoka ngendlela efanele. Lobu buchwepheshe obunelungelo lobunikazi buphinde busebenzise ukukhanyisa kusetshenziswa amaphrojektha akhelwe ngaphakathi ukukunikeza ukubheka okuphelele kwezingubo zakho nokuthi uzobukeka kanjani kuzo kungakhathaliseki ukuthi yisiphi isikhathi sosuku noma izimo zokukhanyisa.  

I-Sephora, isitolo sezimonyo nezimonyo esidumile, iphinde yethula uhlelo lokusebenza lwe-make up AR olubizwa nge-Virtual Artist. Usebenzisa isihlungi esifana ne-Snapchat, ungazama ezinhlobonhlobo ze-lipstick shades, futhi uzithenge ngesihlungi ngokwaso. I-Virtual Artist iwukugxuma okukhulu kokuhambisana namathrendi, futhi ungayisebenzisa noma nini nanoma iyiphi indawo. Idijithali efinyelelwe ezinkampanini ezigxile kwimfashini iye yanda kakhulu ngenxa yezinhlelo zokusebenza ezingokoqobo ezithuthukisiwe.