Announcement: Market research service update

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Quantumrun

Announcement: Market research service update

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      Quantumrun
    • July 7, 2023

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    The Quantumrun Foresight team is proud to announce new market research agency partnerships with Advanis (Canada) and Curious Insights (International)!

    Through these additional partnerships, Quantumrun Foresight is able to provide market research services to complement our foresight services and our platform scoring. Some brief examples are below.

    Report production

    For any research report Quantumrun produces for clients, we can integrate the perspectives of subject matter experts (SMEs) from almost any industry or profession, at scale, by utilizing the services of our market research partners.

    The surveyed feedback can help inform the validity of the scenario models, product ideation, and market analysis that Quantumrun produces during its standard foresight engagements.

    Platform scoring

    This year, we will be collaborating with our market research agency partners to gradually introduce human Signal scoring to a percentage of the platform’s AI-curated Signal posts.

    Moreover, clients now have the option of integrating market research survey data into the scoring of their respective project visualizations. How this works is that a given client will:

    1. Confirm the List of bookmarked trend content they want to be scored by outside professionals.
    2. Communicate the number of SMEs they want to be surveyed, the industries and/or professions for these SMEs, their seniority, and their geographic location.
    3. From there, Quantumrun will collaborate with a market research partner to collect scoring data from this target demographic.
    4. This scoring data will be integrated into the client's List from Step 1.
    5. Clients will then be able to visualize and analyze their trend research using Projects that feature Quantumrun scoring, market research scoring, and client scoring.

    Feedback welcome!

    If you have any questions about the details listed above, please feel free to contact us.

    Thank you for your ongoing support of Quantumrun Foresight!

     

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