traditional media vs digital media

Traditional media vs digital media

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Why messaging is the future of the news brand
Splinter
Quartz released its new app today, and it looks very much like a messaging app. Which is smart, because for anybody trying to build a news brand today, messaging is clearly the most important new area to conquer, and right now the field is wide open.
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The era of TV's media dominance will come to an end in 2016 - Here's the evidence
Business Insider
Spend on digital is to overtake TV adspend far quicker than first thought.
signal
The new TV demographics: The ‘ads’ and ‘ad-nots’
tinuyo Beat
When commercial television made its debut in the U.S., programmers and brands quickly recognized the medium’s rich marketing value. And so began decades of variations in monetizing TV.
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TV has an advertising problem - here comes the blame game
BuzzFeed News
Third-quarter earnings from the largest television network owners show a tepid advertising environment. Blame Nielsen. Or Ebola. Or something.
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Old media meets new media, and they like each other
Los Angeles Times
Once seen as a digital upstart, YouTube is now a key aspect to networks' programming and marketing mix. And YouTube has picked up a few things from the TV industry
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When Netflix and other on-demand services killed the TV ad golden goose
ang Guardian
With subscription services draining television advertising revenues, we need a new business model fast to fund the hit shows of tomorrow
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China rising: How four giants are revolutionizing the film industry
matang
China and the Hollywood film industry have engaged with each other for much of the past decade, with both sides slowly discovering the opportunities, learning the limits of cooperation and enlisting different business practices that best adopt this new intel.
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A decade of Youtube has changed the future of television
Oras
YouTube's first video was uploaded on April 23, 2005
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The great unbundling: cable TV as we know it is dying
ang Verge
Over the last two weeks, Verizon and Disney have been having a public spat about the future of cable television. Verizon wants to offer its customers a selection of slim cable bundles with its FIOS...
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The dreaded bundle comes to internet TV
Bag-ong Yorker
Dish television and Sony have introduced new ways of selling Internet TV. Will they be any more appealing to customers than expensive cable-TV bundles?
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Yet another reason to love Netflix: It’s helping to kill reality TV
BGR
15 years ago, the reality TV craze took off in America and many people assumed that quality television programming was doomed to extinction. The reasons for this were simple: Reality shows were very cheap to produce and were hugely profitable for the major networks.
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Pagdakop sa Generation Y: Millennial entertainment panel
Ang Paley Center alang sa Media
Ang Konseho sa Paley Media nagpresentar ug usa ka panel nga diskusyon kung giunsa ang mga ehekutibo sa programming nagpadayon sa pagkab-ot sa mga milenyo sa usa ka nag-uswag nga talan-awon sa media.MGA PARTISIPANTO: ...
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#AskGaryVee Episode 81: Pagkahilo sa pagkaon, serbisyo sa suskrisyon ug video sa Youtube batok sa Facebook
Gary Vee
QOTD (dili gyud pangutana): Pagkuha og screenshot sa home screen sa imong telepono karon ug i-tweet kini kanako, @garyvee. Gusto nakong makita ang mga app nga nagdominar...