traditional media vs digital media

Traditional media vs digital media

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Why messaging is the future of the news brand
festucam
Quartz released its new app today, and it looks very much like a messaging app. Which is smart, because for anybody trying to build a news brand today, messaging is clearly the most important new area to conquer, and right now the field is wide open.
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Era TV instrumentorum dominatio finietur in MMXVI - Hic est testimonium
Business Insider
Spend in digitale est kon TV adspend longe celerius quam prima cogitatio.
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The new TV demographics: The ‘ads’ and ‘ad-nots’
Gloria venture
When commercial television made its debut in the U.S., programmers and brands quickly recognized the medium’s rich marketing value. And so began decades of variations in monetizing TV.
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TV has an advertising problem - here comes the blame game
News BuzzFeed
Third-quarter earnings from the largest television network owners show a tepid advertising environment. Blame Nielsen. Or Ebola. Or something.
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Old media meets new media, and they like each other
Los Angeles Times
Once seen as a digital upstart, YouTube is now a key aspect to networks' programming and marketing mix. And YouTube has picked up a few things from the TV industry
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Cum Netflix et alia officia in-postulantes TV ad anserem aureum occiderunt
Custos
Cum subscriptione munerum televisificis vectigalibus vendendis hauriendis opus est novum exemplar negotium celeriter ad technologias crastinae fundendas
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China rising: How four giants are revolutionizing the film industry
genus
China and the Hollywood film industry have engaged with each other for much of the past decade, with both sides slowly discovering the opportunities, learning the limits of cooperation and enlisting different business practices that best adopt this new intel.
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A decade of Youtube has changed the future of television
Tempus
YouTube's first video was uploaded on April 23, 2005
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The great unbundling: cable TV as we know it is dying
in virgam
Over the last two weeks, Verizon and Disney have been having a public spat about the future of cable television. Verizon wants to offer its customers a selection of slim cable bundles with its FIOS...
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The dreaded bundle comes to internet TV
New Yorker
Dish television and Sony have introduced new ways of selling Internet TV. Will they be any more appealing to customers than expensive cable-TV bundles?
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Yet another reason to love Netflix: It’s helping to kill reality TV
BGR
15 years ago, the reality TV craze took off in America and many people assumed that quality television programming was doomed to extinction. The reasons for this were simple: Reality shows were very cheap to produce and were hugely profitable for the major networks.
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Captus Generationis Y: Millennial entertainment tabula
The Paley Center for Media
Medium Consilium Paley tractationem tabellam exhibet quomodo programmandi executives pergunt ad millenniales in evolutione instrumentorum landscape.PARTICIPANTS: ...
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#AskGaryVee Episode 81: Food poisoning, subscription services & Youtube vs. Facebook video
Gaius Vee
QOTD (not really a question): Take a screenshot of the home screen on your phone right now and tweet it at me, @garyvee. I want to see the apps that dominate...